OAB takes legal action against a website engaged in illegal advertising and promotion of legal services.

by Legal Mantle

OAB filed a lawsuit against a website for engaging in improper advertising methods, promoting sales, and customer service issues.

The document stated that the website would act as a mediator between consumers and airlines but would actually focus on gaining customers and offering legal services under the guise of a business.

The ruling from TRF2 upheld the initial decision that found the services provided by the website “naovoei. with” to be illegal.

OAB contended that online advertising enabled the defendant to appeal to customers across various locations.

OAB Publicidade ilícita e mercantilização da advocacia por site.
Imagem: Chakkree_Chantakad/Pexels

It was noted in the ruling that the website engaged in activities unique to advocacy.

  • It extended beyond simply informing stakeholders about their rights or addressing questions about commercial aviation.
  • It provided consumers with instructions on how to behave in situations involving their rights.
  • The aim was to protect consumers’ interests by seeking compensation from airlines for any harm caused.

The compensation system used was akin to the prevailing fees, deducting 30% of the compensation directly from the company’s payment.

A significant part of the decision was emphasized.

The company’s goal, as seen on the website, was to protect consumers’ rights when dealing with airlines by recommending legal assistance.

How does it influence advocacy?

It is crucial for lawyers to be aware of the boundaries of legal marketing and how to utilize it effectively given its current popularity and widespread use.

Our team has identified this issue and compiled some useful information for you.

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News regarding the action taken by the OAB website.

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